Type your business name.
Leave with a brand.
A starter identity built the way we build ours: a mark with designed hover, click, idle and success states; a mascot with moods; a palette with clash-prevention rules baked in; and a machine-readable spec your future designer will thank you for.
Your mark — live states
Hover and click it. Every state is designed, nothing is default.
click: wind-up → launch → reform. one gesture, never cut.
Refine it
The same feedback loop we use on our own brands — encoded as controls.
sleek & professionalwarm & playful
coolerwarmer
lighterbolder
✓ harmony locked — neutrals follow brand temperature, halo matches surface, contrast AA+
Your mascot — moods
The mark, given eyes. It narrates state in your product: "Saved." "Order shipped."
blinks; bobs. capsule eyes only — never cartoon circles.
In the wild
Same assets, real contexts.
Social / OG card
Avatar / profile
Background texture
✓ everything below is free while brand creator is in beta — no account needed
A brand is step one. A paying customer is the goal.
StartBusiness walks you from idea to first revenue with daily lessons and an AI copilot — your new brand plugs straight in.